Match Day Media Rugby

The Brand Survey: Rugby

MDM represents over 75% of all grassroots Rugby Union clubs through our partner Pitchero. Where better to discover the relationship between brands and the England Rugby team than in the eyes of the players, parents, coaches, volunteers who are involved in the game purely for the love of it. We also hear how those very same people would like to see these sponsorships activated.

Over a three day period we received a massive number of responses (829), which have been collated and made available for you to download here. Find out which brand achieved a whopping 71% attribution and which two non-RFU sponsors came in the Top 5:

If you have any questions about the research or you’d like to build on it with our audience, then please do get in touch.


We are The Grassroots Agency.